While everything is now set for the fifth staging of Ironman 70.3 Philippines on August 4 in Cebu City, leading telecommunications company Globe Telecom is also all geared towards making the highly-popular global triathlon a fun experience for the participating athletes.
Globe, which is a strong supporter of Ironman 70.3 Philippines since it was introduced locally in 2009, will be tapping the power of social media during the event to bring the message to the world that Ironman is entertaining and enjoyable. Such will be made possible by the high-speed broadband internet connection Globe will provide at the venue.
“We want to give everyone a wonderful digital experience through our improved network by providing them an opportunity to share their Ironman 70.3 experience using Twitter and Instagram. We want to show people not only in the Philippines but also abroad that Globe makes Ironman fun,” said Yoly C. Crisanto, Head of Globe Corporate Communications.
To make the activity more exciting, Globe will provide special prizes to the most number of tweets using a pre-determined hashtag and the most number of photos and/or videos shared via Twitter or Instagram.
For this year’s Ironman 70.3 Philippines, about 2,150 participants from 35 countries worldwide are expected to join either the individual or relay competition composed of swimming (1.9 kilometers), biking (90 kilometers) and running (21 kilometers) activities.
The most number of foreign delegates is expected to come from Singapore, followed by Japan, Australia, US, and Hong Kong.
Being a World Triathlon Corporation sanctioned event, winners of Ironman 70.3 Philippines are entitled to slots to the World Championships in Las Vegas, Nevada on September 8, 2013.