More Filipino males are starting to browse online to look great deals on clothing brands, grooming products and travel essentials. Some of them shop online for their favorite gadgets and accessories. Online shopping is not only for girls, a lot of the guys right now are shopping online for their personal needs. Some are saying men are more meticulous than women when it comes to buying online. What do you think?
Due to growing male online shoppers, Shopee, the leading mobile shopping app in Southeast Asia and Taiwan, added more products especially for men like grooming essentials, gadgets and accessories.
Macy Castillo, Shopee’s Head of Commercial Business shares, “Apart from gadgets that are widely popular no matter the age, the shopping behavior of men in the Philippines differ based on age groups. Men aged between 20 and 24 are trend conscious and have lower spending power, but shop more often, buying more Fashion and Accessories. Men between 25 to 30 spend a bit more on Wellness, Hobbies and Sports items; while men between 31-35 who have higher purchasing power, buy from our Toys, Kids and Babies category as well as Men’s Skincare. We see our dads buying baby bottles and face creams — products that they are not usually seen buying in public!”
During the event held at Manila House Private Members Club, Shopee introduced to members of the press some of its newest products for men that are now available on Shopee website. Products include Belo Essentials, HP, SanDisk and Promate.
Belo Men Brand Manager Mario Garcia says, “With Shopee, we can tap more consumers for Belo Men. It enables us to reach out to our customers and help them with their needs and concerns. We are very happy with our partnership!”
Joharrah Aviles, Promate’s E-Commerce Director of Southeast Asia adds, “Shopee is the perfect shopping app for our brand. Not only is it convenient and hassle-free, but it is also highly social in nature, which helps us a lot in communicating with our customers.”
Shopee is available at free download from the App Store and Google Play. For more information about Shopee, or to start your online shopping experience, visit www.shopee.ph