Kris Aquino is LBC’s first celebrity brand endorser
Posted On May 28, 2015
LBC Express, Inc., the leading courier services, logistics, and money remittance provider in the Philippines, recently launched Queen of all Media, Kris Aquino as its first celebrity brand endorser.
The launching event was joined by LBC executives, celebrities, and guests from the media, which happened last May 20, 2015 at the Green Sun in Makati.
“As a brand endorser, I always make sure that the brand I partner with is trustworthy,” Aquino said. “Every time I have a very important package or document I need delivered, I use LBC. I really trust them.”
The launch event’s title, “From LBC, To the World, With Love,” suits both LBC and Aquino Since 1950’s, LBC has established itself as the overseas Filipino’s bridge to their loved ones in the Philippines. To date, the courier service has more than 4,400 branches, partners and agents in over 20 countries. Like LBC, Kris is a personality trusted by Filipinos across the world.
During the event, Kris Aquino was warmly welcomed by LBC’s global family at the Eye’s 360 degrees panoramic screen. Ka-LBCs from as far as Italy, United Arab Emirates, and the United States of America greeted and interacted with LBC’s new brand endorser.
“I was so surprised that even the staff from abroad made an effort to welcome me to the family,” Aquino said. “It is this sense of a family that makes me excited to team up with LBC.
This sense of Filipino hospitality extends to how the company treats its customers and partners.Customers are attended to with utmost respect, and associates are helpful in explaining the courier’s various offerings like courier and cargo delivery, money remittances and bills payment. LBC understanding of the “padama” behind every “padala” has made it the favorite logistics and courier service of over 2.3 million Filipinos around the world.
“We move lives, business, communities,” Mantecon shared. “But most importantly, we move love.”
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