South Star Drug recently launched its latest campaign, Drop The Prefix, to create opportunities for Persons with Disabilities and to realize their potential, earn a living, and enhance their skills by providing them with educational opportunities.
The campaign is not to just raise awareness about Persons with Disabilities but more importantly, to raise more funds to sponsor the training and development of Person with Disability who have shown potential in arts.
South Star Drug (SSD) and Project Inclusion Network (PIN) have been working together in creating opportunities for Persons with Disability, and for next few months, they’re adding another aspect to this partnership: harnessing the power of art.
For the past three years, SSD has been working with PIN placing Persons with Disability in several of their branches. Most of them are now regular employees. To date, they have already 23 Persons with Disability within the company. According to Christine Tueres, the General Manager of South Star Drug, Inc, this is very much aligned with their company’s advocacy and over philosophy. “We care a little more” is a tagline that they have used and it further strengthens their decision to extend assistance to people who need a little more special care and attention, not to mention inclusion.
“We believe the everyone should be valued and appreciate one’s uniqueness, capability and ability. With this project, we are able to help our society not juts by delivering healthcare but also by providing love and care to everyone,” Tueres added.
During the event, talented artist shared their artworks. Members of the press and blogging community were really impressed on their paintings. These artworks will be featured on SSD’s bags and desk / wall calendars that will be available starting October 15.
Art know no boundaries and limitations with Persons with Disabilities involved in this cause have been discovering hidden depths and joy through painting, designing and other form of arts. The bags that have been created for this project will be available for sale at selected South Star Drugs stores nationwide, starting October 2019. Part of the proceeds will go the educational training development of Persons with Disability scholars that SSDI and Project Inclusion Network are supporting to further improve their capacity to actively participate in our society.