Cuba provides the backdrop for the Spring Summer 2017 collection in a composition of vintage designs and detailed fabrics. There is a plethora of creations which embrace the combination of relaxation and spirit of freedom. The stories, Havana and Vintage Cuba, portray the idealistic lifestyle associated with holidays and beach life through an array of ditsy prints, denim, tactile fabrics and washed out, bright coloring.

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Authenticity is explored in the modern world as the central inspiration for all collections; evocative styling in Vintage Cuba and the colorful lifestyle of the worldly traveler in Havana. The emergence of pared back products & multiple textures create a stylish look and a relaxed feel for every wearer.

A serene & exciting palette of white washed neutrals, mellow reds, summer sky blues and sun-bleached peach runs throughout the collections. They serve as the perfect accompaniment to the wide range of denim that is prominent this year. The options ricochet from dark-washed crop jeans to midi skirts, ensuring a staple for every wardrobe.

The Bohemian traveler is brought to life through vintage styling, pleated skirts, Bardot tops and midi length skirts which are key this season. Embroidery and ditsy prints also play a large role this season, accentuating the Cuban style as well as appearing in casual collections.

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Congenial style does not just stop at dresses and denim; F&F has created an abundance of lingerie in keeping with the bright, vintage ambiance of the women’s main range. The central print is a watercolor tropic floral, embedded in clean cup styles. There are also Apex bras to keep in with the athleisure trend that is prominent this year.

Swimwear takes on a more relaxed look with cotton lace trims and indigo embroideries. Key pieces include an embellished bikini and an eyelet one piece swimsuit with the front detailing timeless for the season. Alongside these are embroidered denim shorts, a Bardot top/dress and a cropped leg jumpsuit to set off the beach looks.

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Athleisure is presented throughout the collection with a classic palette of grey, black and cobalt blue that ensures there is something for every sartorial gentleman. Bomber jackets, baseball polos and high neck hoodies satisfy the season’s key trends yet provide a subtle, unique twist on classic options.

Denim is taking precedence in the men’s catwalks. Indigos are also playing a huge role in range as they vary through a variety of denim pieces. Coinciding with this is a range of chambray shirts, in keeping with key trends whilst proving an easy, comfortable option. Amongst this, there is a nautical theme, with fisherman inspired sweaters supporting the rest of the range. High summer is touched upon through classic Breton stripes and linen pieces continuing the marine references.
For formal options, there is a clean collection based on fresh pastel tones of aqua and pink with a focus on white and navy. Classic checks and clean, sharp prints accompany chinos, plaited belts and new weave textures, hinting at a serene, beach to complete the look.

F&F 2017 Collection


The children’s range is simplistic in order to produce a multitude of options which can be matched back with fashion pieces to suit every occasion. The hero pieces, designed in new fabrications, add novelty as they sit back against the aforementioned fashion options.

For girls, there is a mixture of fun nautical aspects such as shells, seahorses and starfish in the form of appliques and prints. F&F has also created a selection of ditsy prints, with a color palette ranging from soft teal tones to a brighter palette with pops of neon. Focal points for this season include rompers, jersey boxy dresses and frill detailing, ensuring the looks are fun and feminine.

For boys, there is a seaside theme encompassing white based marls, jasper jerseys and ticking stripes. Amongst this, a more adventurous essence is offered through cave paintings, hot tropics and global journeys which present a range of safari colors and geo prints that create a tribal feel. Key shapes include rompers, dip hem tops and an exciting bomber jacket, all of which echo the catwalk.

In the Philippines, F&F is exclusively distributed by Stores Specialists Inc., and is located at Ayala Center Cebu, Estancia at Capitol Commons, Glorietta 3, Limketkai Mall, Paseo de Sta. Rosa and SM North Edsa. Visit or follow @ssilifeph on Instagram for more information.

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