Kata Digital has re-launched the Kata i3 along with the unveiling of its latest product, the Kata M1 at SM City North Edsa in Quezon City last April 5, 2014.
The program started with a performance by the Top 3 Kata Singing Idol finalists and Ms. Deb Victa of The Voice of the Philippines Season 1, who also hosted the event.
Esteemed guests including Kata’s Country Manager, Manuel Delos Santos, and Melchor Villamor, Asst. Operations Manager graced the event along with Kata distributors, Kenneth Keh of East West Dragon, lifestyle and tech bloggers, media and avid Kata fans alike.
On the initial part of the program, Kata showed the presentation of their Product Evolution which demonstrated how it evolved throughout the years from basic featured phones to smartphones and tablets.
Topping the lists of smartphones are the iSeries which include the Kata i1, i2 and of course, the i3.
Afterwards, Kata presented the re-launch of Kata i3. Dubbed as the invincible smartphone, the Kata i3 flaunts a 5-inch Super HD display powered by a 1.3 GHz Quad Core processor with built-in 13MP rear camera and 5MP front camera that is remarkable in taking good quality photos and videos. It also has a 16GB internal memory that is expandable up to 32GB.
The Android smartphone was sold at a ‘‘special sales blitz’’ price of P7,499 slashing off its original SRP of P8,499. In addition to that, it comes along with 50% off discount for its accessories including screen protector, leather case that comes in different color variants such as pink, green, blue and Ivory, and a SMART Bro 3G sim card with P100 Free load.
Demo tables were also spotted in the event area for participants to try it out themselves where they were also assisted by Whiz staffs.
After which is the much anticipated grand finals of Kata Singing Idol which was launched online at Kata’s official Facebook fan page last February 25, 2014.
The first contestant, Ma. Anna Marie Boctoy sang her own rendition of “Not Like The Movies” by Katy Perry, following her is Crsytal Lagman who serenaded the crowd with the infamous song, “Let It Go” which was popularized by the Disney Movie, Frozen.
Last but not the least, Stephanie Lee showcased her singing prowess with her version of Adele’s “Chasing Pavements”.
A lot of people supported the finalists vying in the singing contest but only one got the bragging rights to be hailed as the first Kata Singing Idol which was Crystal Lagman, who won the grand prize, a Kata i3.
The runner ups, Stephanie Lee and Ma. Anna Marie Boctoy, didn’t go home empty-handed as they received a Kata Venus 3 as a consolation prize.
Aside from Kata i3’s marked down price & the Kata Day sale promo, It didn’t end there as Kata throwed in another giveaway by raffling winners of Kata i3 and Kata Venus 3.
To cap off the night, Kata unveiled its latest flagship product, the Kata M1. This Android phablet sports a 5.7” True HD display with 1.5GHz quad core processor and a whopping 2GB RAM.
It can save an ample amount of applications & media files with its 16GB internal storage that is expandable up to 32GB. It also has a built-in 13MP rear and 5MP front camera with special features.
Kata announced that M1 will be available for pre-order from April 5, 2014 until April 30, 2014 for P9,999 only from its original price of P11,999 at any Kata Store and Kata kiosk branches nationwide.
