NESTEA recently lunched its latest campaign, “NESTEA Love the Beach” at the Palace Pool Club, Bonifacio Global City.
The summer-themed event was joined by famous personalities and celebrities in the country together with Nestle Philippines’ Chairman and CEO, Mr. Jacques Reber. The launching event was hosted by the very talented and beautiful TV & radio host Joyce Spring.
The NESTEA Love the Beach takes the lead in preserving Boracay’s shores through responsible tourism and various activities that keep the island clean.
The last time I attended Laboracay, a lot of garbage scattered along the Boracay shores after the event. It’s really annoying to see this kind of unpleasant view. With NESTEA’s newest campaign, brand ambassadors Jessy Mendiola, Tom Taus, Joyce Spring, Sam YG and Arrise De Santos will be joining our friends from NESTEA and Boracay Foundation Inc. (BFI) for beach cleanups. They will also joining to take take part in coral rescue and replanting and underwater cleanups.
“With the NESTEA Love the Beach campaign, NESTEA aims to encourage everyone to chilax responsibly- that is, to instill that sense of accountability and stewardship that is required of partygoers, tourists, locals, and consumers alike to keep Boracay one of the most beautiful and loved beaches in the world, while still setting the bard for fun, refreshing and relaxing experiences,” says Sherilla Bayona, Business Executive Manager for the Beverages Business Unit.
If you want to be part of this campaign and to have fun with NESTEA ambassadors, you need to sign up with the NESTEA Love the Beach Squad of your choice assigned on each day of the three-part shore cleanup sessions. To be a volunteer, log on to www.nestealovethebeach.com.ph, powered by PLDT ALPHA Enterprise & SMART, to register and get more information.
Aside from the campaign, NESTEA also introduced its newest variant and ultimate summer drink, the refrefreshing exotic NESTEA Kiwi Lemon Blend. Made from real tea leaves and light at only 19 calories, this NESTEA with a kiss of kiwi- the perfect thirst-quencher for a refreshing and relaxing summer.
Another exciting activity to look forward this summer is the 19th NESTEA Beach Volleyball Tournament. On April 26, NESTEA will open the weeklong summer event with a 2-day volleyball clinic for the local youth in Boracay. The tournament will feature the iconic intercollegiate beach volleyball competition which will be held on April 28. The country’s biggest volleyball belles Abigail Marano, Shiela Pineda, Ella De Jesus, Melissa Gohing, Jovelyn Gonzaga, Rachell Anne Daquis, Cha Cruz, and Michelle Gumabao will also be facing each other in the ultimate beach volleyball showdown in the 2nd NESTEA Fantasy Volleyball Match on April 29-30.
The party will not end in Boracay during the Laboracay as NESTEA and ZoukOut will bring international DJ Kaskade, electronic duo DVBBS, and the country’s hottest DJs on April 30 and May 1 on Boracay shores. If you want to join in NESTEAS’s Summer Party Plunge, get your tickets via online a SM Tickes, Valkyrie, and he Palace Pool Club.
For more details follow NESTEA on its official Facebook page www.facebook.com/nestea.ph.