Domex Philippines recently uploaded an interesting video on its YouTube account about the celebration 0f a community on the arrival of their new facilities.
On the Domex video, the people are rushing to the streets, drawn to the sound of a marching band. Everyone is smiling eager to see the “star” of the celebration. But instead of showing the face of a movie celebrity, a beauty queen or a politician, the video reveals an unlikely, yet welcome sight—a new, clean toilet facility.
Aptly titled “Fiesta”, the video shows how underprivileged Filipinos welcome the “arrival” of clean toilet facilities in their communities. “The video aims to make people realize the value of a toilet which most of us, unfortunately, take for granted,” said Dennis Chua, Domex Brand Manager.
Some of us are lucky enough to have own toilet (s) inside our house. Anytime we need to use the toilet, it is just around the corner of the house. We need to be thankful for this facility because some of underprivileged Filipinos, they don’t have it. All we need to do is to take care our toilet, make sure it ‘s clean all the time.
I’m encouraging everyone to watch the ‘Fiesta’ video and share it to your friends. According to Mr Benjie Yap, Unilever Foods and Home Care Vice President, by watching the ‘Fiesta’ video, we are not only raising awareness for toilet appreciation and sanitation, more importantly, we are helping less privileged communities gain access to clean toilet facilities.
I also agree to Mr. Dennis Chua, this video should serve as a wake-up call for most of us. The little things we take for granted, like having a clean toilet, could mean the world to others and could definitely help save lives
In addition, the video is part of Domex’s One Million Clean Toilets Movement. Each unique view translates into a pledge for the advocacy campaign which collects pledges from households to conscientiously maintain their own hygienic bathrooms. For every pledge received, Domex will donate P5 to UNICEF’s sanitation program, towards improving access to basic sanitation in deprived areas around the world, including the Philippines.
Clean toilets, germ-free communities
All over the country, people are welcoming the construction of new toilet facilities and the repair of dilapidated ones, since becoming aware of its role in disease prevention, especially among children.
According to the Department of Health, of the estimated 3,420 diarrhea-related deaths among Filipino children under 5 every year, around 2,000 could have been prevented by access to safe water, improved toilet sanitation and personal hygiene.
Watch the video below:
The Domex video is produced by Unilever Philippine.
