Breaking News

In celebrating SM Hypermarket 10thanniversary, supporting chefs from the finest restaurants in the city will demonstrate how to prepare meals using nineteen master brands: Knorr, Nestle All Purpose Cream, Unilever Food Solutions, Tabasco, Lee Kum Kee, Lady’s Choice, Maggi, Clara Ole, Kikkoman Soy Sauce, San Remo, McCormick, Bounty Fresh Chicken, CDO, Purefoods Tender Juicy Hotdog, Purefoods Star Hotdog,  Magnolia Cheeze spread, Magnolia Purefresh, Magnolia All Purpose Cream and Magnolia Dari Crème in a marathon of cooking demos every week of July to September. Aside from that, there will also kitchen makeovers and a set off of cook-offs that will display in all SM Hypermarket branches nationwide.

Last June 29 at Sm Hypermarket  Cubao  (former Makro), I was invited to witness the  grand launching of  SM Master Chefs 2011. This is the first leg of sm master chefs cooking demos showcasing innovations in culinary products and cooking aids. Renowned chefs like Chef Sau Del Rosario, Chef Kai Verdadero-O, Chef Lynne Esguerra,Chef Paulo Sia,Chef Eric Magtanong,Menoy Gimenez and Chef Bruce Lim prepared mouth –watering meals for the media, bloggers and guest participants  who attended the said event.

                                                                         Chef Eric Magtanong

                                                                                      Chef Bruce Lim

                                                                                                                                  Chef Paulo Sia

                                                                                                                           Chef Kai Verdadero-O

                                                                         Chef Menoy Gimenez

                                                                            Chef Lynne Esgurra

                                                                                                                                                             Chef Sao Del Rosario

Alongside Master Chefs cooking demos, IDr. Jc Arcega and IDr. Mark Steven Perez also joined the event showing their kitchen and dining innovation designs.

                                                                                                                      IDr. Mark Steven Perez

                                                                                    IDr. JC Arcega

To all shoppers out there, you could also be one of the five lucky winners to a get the chance to have Kitchen Makeover from the established designers of Philippine School of Interior Design (PSID).

So what are you waiting for? Visit and Shop at SM Hypermarket near you!

For more details you can visit


Leave a Reply

Your email address will not be published. Required fields are marked *

Share Article: